Martin Ruffert is a German entrepreneur who founded an innovative digital signage company called io projects. io projects creates solutions for large digital advertising and information displays, such as those seen in hotels, stores, and airports. The company landed its first big break with Mercedes, who currently use the system in most of their German and Belgian dealerships. Now io projects is being used in 21 countries, with distributors across Europe.
While Martin knew his U.S. base of operations would be on the East Coast, he attributes his decision to set up shop in Wilmington to the efforts of Global Delaware, who connected him with his first U.S. customer. In an interview with Global Delaware, he says, “Delaware is a small, familiar place, and it’s perfect for a company like mine that is starting from scratch. You get real help that reaches out to you. I can’t imagine a better place than that.”